The organization of the Brazilian iGaming Summit (BiS) announced that it has strengthened its partnership with the SiGMA group for the third edition of BiS SiGMA Americas, to be held April 23-26, 2024 at the Transamerica Expo Center in the Brazilian city of Sao Paulo.
In a statement, Carlos Cardama, BiS co-founder, said: “The joint venture with the SiGMA group is a successful partnership, which places, in only its third edition, the Brazilian iGaming Summit, a South American edition in SiGMA’s event portfolio, as a world-class event and the most important in the entire Latin American region, demonstrating especially the enormous blue ocean potential of the Brazilian market.”
According to the event organizers, BiS SiGMA Americas 2023 had more than 6,700 visitors – of which around 40% came from more than 40 countries abroad -, more than 250 exhibiting and sponsoring companies, more than 130 speakers, and more than 60 hours of content in two simultaneous auditoriums.
About this, Alessandro Valente, BiS co-founder, said: “The event is organized by Brazilians who think about the Brazilian market. The partnership with SiGMA provides the global vision needed to complement and add to our vision of the industry.”
“Currently, Brazil is one of the largest markets in the gaming and betting sector worldwide. And with the regulation, it has the potential to be even bigger and more interesting for foreign companies wishing to invest in Brazil,” he added.
Based on this, the organizers affirmed that “the 2024 event promises to be even bigger and better, with an expanded exhibition area and the expectation of an even greater number of visitors.”
“The format of the event has been enhanced to include a larger exhibition area, content in two simultaneous auditoriums, and live online streaming during the days of the event,” the organizers concluded.