Esports betting operator Luckbox adds 100+ games from Microgaming

Industry

Real Luck Group‘s Luckbox, a global provider of licensed esports betting, sports betting and casino games, announced Wednesday a new partnership with online casino software supplier Microgaming.

The partnership adds more than 100 games to Luckbox’s casino, including 9 Masks of Fire, Book of Oz, Immortal Romance and branded titles such as Jurassic World, Game of Thrones and Lara Croft.

Luckbox’s casino was launched in December 2021 to help generate near-term revenue. With the Microgaming partnership, Luckbox’s casino now offers over 450 games for users to wager upon.

Announcing the deal at ICE London 2022, the largest igaming convention in the world, Luckbox Casino Manager Daniel Lundberg said: “Microgaming is a renowned provider of top-quality casino games, and this partnership significantly enriches the content offering for our players. Luckbox is built for a new generation of gaming and esports players that we plan to monetize for decades to come. This ethos extends to casino, where we are striving to offer the best possible content and user experience, built upon a strong data analytics-driven approach and we are already seeing a promising initial uptake from our players.”

The Global Online Casino Market is estimated to be US$134.9 billion in 2021 and could reach US$159.8 billion by 2026, growing at a CAGR of 3.45%, according to ResearchandMarkets.com.

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