The future of AI for casinos draws 500+ registrations at G2E

Industry

D

ue to the high level of interest that the “The Future of Artificial Intelligence for Casino” education session has generated among attendees, G2E has resolved to move it to a larger venue. The conference will take place October 5 at the G2E Innovation Lab (Booth 1653).

The session will be presented by CEO of Gaming Analytics, Kiran Brahmandam, who has been in the gaming industry for 18 years. Now he seeks to optimize casino operations, improve customer experience and boost casino profitability by using artificial intelligence.

He says “the future of AI for casinos is moving swiftly. It is important for operators to have a plan”, as the introduction of AI generates fear among casino employees that jobs will be lost as a result. 

“There will be a job realignment resulting from AI – not job losses per se. A realignment means career maps will change, employees will spend less time on tedious work and less time behind a computer. Meaning, there will be more time for team-building activities and more time to focus on customers and create a better guest experience”, he pointed out. “Operators should start planning for the AI realignment now. Meanwhile, jobs that require creativity and compassion will see increased demand”. 

Brahmandam says many casinos are currently adopting AI as a means to improve slot floor design and to create marketing campaigns with better targeting and detailed personas. 

His team of data scientists is working on AI platforms that are aimed at creating a safer gaming environment both for the operator and the guest, by integrating responsible gaming and fraud alerts into the software. 

“The AI disruption in casinos is exciting and is rapidly accelerating. It is important for operators to plan for the disruption now. With a good plan, employee engagement will increase, the guest experience will improve and casino profits will be higher”.

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